News__ Get Out the Popcorn

November 17, 2009 | By

Collections are normally previewed with lookbook photos. We ogle the pictures wondering how the gear will fit into our lives (and on our bodies). But recently, more and more lookbooks are being released in the form of videos and short films, pulling us into a world where the clothing is actually being worn--not sitting on a model in a still frame. It is said that a picture is worth a thousand words but Steven Alan, Kitsuné and Coming Soon must have an alternate opinion.

Get out the popcorn and dim the lights, here are three of our favorite short spring 2010 preview videos from three brands we heart, enjoy.

Steven Alan Spring/Summer 2010 Collection

Kitsuné Spring/Summer 2010 Collection

Coming Soon Spring/Summer 2010 Collection

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