News__ MTV’s HOUSE OF STYLE IS BACK
Oh, Cindy, we’re home…
MTV’s fashion series House of Style is officially back! With 90’s nostalgia in full swing, the iconic program has finally been resurrected. Designed to be truly multi-platform, the reincarnated version of the show will primarily broadcast new episodes and content via MTV’s Style Blog and Tumblr, with occasional TV crossover integration. While MTV is busy shooting new material for the series, they have cataloged 72 of the show’s episodes in searchable, archived clips on the Style Blog, dubbed the “House of Style Collection,” designed to hold over the fashion masses until the new content debuts on October 9.
For those of you too young to remember, here’s a crash course on basically the last thing MTV did right before Snooki took over their programming wheel.
Running from 1989 to 2002, the series was a curated look into all things fashion and style. Hosted for six years by supermodel Cindy Crawford (and later, by Rebecca Romijn and Molly Sims), the show featured quirky moments-in-time with some of fashion’s most legendary figures. Moments that seem almost unreal, because they basically are. Like, Naomi Campbell at the Gianni Versace AIDS benefit revealing that the most embarrassing thing in her closet is “a pair of underwear with something strapped to the front.” Or a really not skinny Karl Lagerfeld backstage at Paris Spring 92 Fashion Week. Or Mario Testino location scouting and shooting in Milan.
House of Style also chronicled the rise in popularity of what could arguably be the most influential fashion folk of the 90s, the supermodel. The show profiled established runway queens like Linda Evangelista and Naomi Campbell, along with “young upstarts” like Helena Christensen and Kate Moss. Celebrities were also a big part of House of Style’s history—everyone from Dennis Leary to John Stuart and ONYX was featured on the show. Our favorite? An absolutely adorable Liv Tyler, who was only in the 9th grade when this was shot, shopping at Stussy. (YES, THAT REALLY HAPPENED.)
Head over to MTV’s Style Blog where you can find clips from each episode of the show’s 12 seasons while you prepare yourself for the launch October 9. And get more of a flash from the MTV House of Style past below.