News__ Oliver Peoples ’11
For their 2011 resort/spring lookbook, Oliver Peoples "explores intimacy and sexuality" in a "departure from the past two seasons of lighthearted fantasy storylines." Devendra Banhart and his real-life girlfriend, Rebecca Schwartz sex up the classic eyeglass brand with bare chests, bedroom eyes and of course, that mustache. And why shouldn't Oliver Peoples get a little dirty? It did wonders for American Apparel and Rayban--two brands that owe their hipster cult status to marketing just as much (if not more) than their products. Besides, it's about time the sunglasses clip-on came back into style. Who can afford two different pairs of glasses in this economy?