This Fall, you'll be able to wear Rodarte all over your face. Courtesy of MAC cosmetics, the collection is inspired by Rodarte's fall 2010 runway show--a somnambulistic siesta that translated into ghostly lipsticks (light grey taupe "Sleepless Light"), earthy mineralized eyeshadows (black/red veined "Bordertown") and fresh-faced blush (shimmery blue-pink "Quinceanera"). There are also lipglasses, pigments, nail lacquers, lip erase, a pencil, a powder and more shades of the above.
MAC's product names have always added a layer of intrigue to their aesthetics--"Russian Red" becomes more powerful on and off your lips than a simple "red" and so on. But, since the announcement of this collection, certain product names have offended rather than excited. Jessica Wakeman, at The Frisky, brought to the attention of the internet the "tasteless" naming of Rodarte X MAC's nail lacquers. The names in questions are "Juarez" and "Factory." She wrote:
Juarez is an impoverished Mexican factory town notorious for the number of women between the ages of 12 and 22 who have been raped and murdered with little or no response from police.
Obviously the Mulleavy sisters aka Rodarte aren't up to date on their mid-2000's Jennifer Lopez films, because she starred in one called, "Bordertown" about a journalist who investigates the murders. The beauty blog backlash resulted in contrite responses from both MAC and Rodarte. In addition they promised to donate a portion of the proceeds to a charity that will benefit the women of Juarez.
Maybe this is a case of someone taking nail polish a bit too seriously because who would want their cosmetics to evoke images of rape and murder? Not even those quirky Mulleavy girls! Then again, the whole ordeal has shed light on an issue that not even J.Lo could promote.