News__ Eat Less

June 07, 2010 | By

A few days ago, Urban Outfitters debuted a new "statement tee" on their website. The long, gray top read "Eat Less" in white cursive. Below the photo of a barely-there girl posing in the shirt, the caption said, "Eat less or more or however much you'd like in this seriously soft knit tee cut long and topped with a v-neck." Perez talked about it, Jezebel talked about it and the Huffington Post questioned if it was tasteful or tasteless? We think the answer is pretty clear.

There is nothing clever or witty about the "Eat Less" t-shirt. Nothing. What is the point of something like this except to drive controversy and backlash? Sure, Urban Outfitters has removed the shirt from their website but sales representatives in Manhattan confirmed the shirt is still being sold in store. But "only in larger sizes," if that makes any sense or softens the Pro-Ana blow of this shirt. It's shocking enough that people will wear cheesy ironic shirts that say, "I'm with Stupid," let alone one that promotes eating less. Seriously, why should we? Eat more, drink more, play more and shop at Urban Outfitters less.

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